(231) 894-9260
7558 Grant Street
Rothbury, MI 49452
Mon–Fri: 8AM–5PM

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Features
"The complete performance of AVID ENVigor® now comes with runflat peace of mind."
EXCLUSIVE CONTOUR - In runflat mode the unique sidewall shape adds durability, while providing high-performance stability during normal operation.
SUPPORTIVE BEAD FILLER - For a more comfortable ride at correct tire pressure, and enhanced rigidity when pressure is lost.
SIDEWALL REINFORCEMENT - To support a vehicle’s weight when driving on low air pressure, our advanced compound generates less heat, while working with the ZPS Bead Filler to maintain sidewall strength.
RESILIENT BEAD WIRE - Keeping the bead seated is essential during runflat operation, so extra thick bead wire is arranged hexagonally to ensure it stays in place.
UNIBLOC SHOULDER & TAPERED CENTER RIB - Large reinforced tread blocks and the continuous center rib enhance stiffness for improved handling on wet and dry roads.
ANGLED GROOVE WALLS & ADAPTIVE 3D SIPES - Angled cuts in the groove walls help speed water evacuation, while adaptive 3D sipes change shape as the tread wears to maintain winter and wet traction.
OPTIMIZED CONTACT PATCH - For increased drivability in low pressure conditions and maximum road contact for even wear, the contact patch and distribution of pressure is optimized.
GROOVE-IN-GROOVE TECHNOLOGY - Tiny slits in the groove walls reduce uneven wear and increase stiffness by evenly distributing stress loads.
"The complete performance of AVID ENVigor® now comes with runflat peace of mind."
EXCLUSIVE CONTOUR - In runflat mode the unique sidewall shape adds durability, while providing high-performance stability during normal operation.
SUPPORTIVE BEAD FILLER - For a more comfortable ride at correct tire pressure, and enhanced rigidity when pressure is lost.
SIDEWALL REINFORCEMENT - To support a vehicle’s weight when driving on low air pressure, our advanced compound generates less heat, while working with the ZPS Bead Filler to maintain sidewall strength.
RESILIENT BEAD WIRE - Keeping the bead seated is essential during runflat operation, so extra thick bead wire is arranged hexagonally to ensure it stays in place.
UNIBLOC SHOULDER & TAPERED CENTER RIB - Large reinforced tread blocks and the continuous center rib enhance stiffness for improved handling on wet and dry roads.
ANGLED GROOVE WALLS & ADAPTIVE 3D SIPES - Angled cuts in the groove walls help speed water evacuation, while adaptive 3D sipes change shape as the tread wears to maintain winter and wet traction.
OPTIMIZED CONTACT PATCH - For increased drivability in low pressure conditions and maximum road contact for even wear, the contact patch and distribution of pressure is optimized.
GROOVE-IN-GROOVE TECHNOLOGY - Tiny slits in the groove walls reduce uneven wear and increase stiffness by evenly distributing stress loads.
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About Us

Ray's Automotive Service is a pillar of the community. Ray's Automotive Service is a leader in offering name brand tires, wheels, auto repair services for customers located in and around the Rothbury, Michigan area. Our goal is to focus on customer service. It is the foundation of our business. Ray's Automotive Service employs a well-trained staff specializing in the sale and installation of passenger car, performance, light truck, or SUV tires. Custom wheels are available at Ray's Automotive Service. Special wheels and rims compliment any tire or customer vehicle. Take this opportunity to browse Ray's Automotive Service website or call us for personalized service.

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